Takara-Tomy is having a Transformers 40th Anniversary Expo in Tokyo Japan to celebrate the brand’s 40th anniversary running the 13th of September – 29th of September, 2024 at Warehouse Terada G1 Building (2-6-4 Higashi-Shinagawa, Shinagawa-ku, Tokyo). Admission Is 2200¥ ($14.31 USD) if purchased in advance, or 2500¥ ($16.26 USD) at the door. There are two event t-shirts available with admission (while supplies last). T-shirt with admission costs 7700¥ ($50.08 USD).

The expo will be celebrating various aspects of the franchise as it has appeared through the years, focusing mainly upon the G1, Beast Wars, and live-action movie eras, and will have quite a variety of merch available, including some exclusive to the event. Items available at the expos include hundreds of Transformers-themed toys, clothing, clothing accessories, pillows, stationary, office supplies, engraved stickers, keychains, and food, among many other items. Items are subject to availability. The website states that overstock left over from the show maybe available on Takara-Tomy Mall afterward, but only if it does not sell out at the show.

See the slideshow and embedded video for a peek at some of them, or go to Hakabanagarou’s website to see the full list of items available. You can also follow the event’s information on X (formerly Twitter) at their official X profile.

Transformers 40th Anniversary Expo Merchandise (click arrows or slide images to view)

Hakabanagarou’s website says the following about the expo:
“The concept of this exhibition, held to commemorate the 40th anniversary of Transformers, is the research facility of the secret organization “Sector 7” that appeared in the Hollywood movie version. In addition to introducing the past works such as animation and movies, exhibiting valuable toy production materials, and three-dimensional objects such as toys, dioramas, and statues from the past series, you can experience the world of “Transformers” with a frozen Megatron, a life-size bust of Optimus Prime, and a full-scale Matrix, which were created for this event.

Furthermore, the Beast Wars corner will feature an area that recreates the “Voice Actor Lawless Zone” using the voices of the cast, a special corner for the latest movie “Transformers ONE” which will be released on September 20th, as well as games and collaboration items, making this an exhibition worthy of the 40th anniversary where you can enjoy Transformers to the fullest.

The merchandise corner will sell toys such as a limited edition color Optimus Prime, as well as merchandise created specifically for this exhibition.”

Hakabanogarou.jp has this additional information about the products available at the expo:

“About the “Transformers Expo 2024 Limited Edition Toy Products:

Depending on stock availability after the event ends, the product may be available at Takara Tomy Mall.

As quantities are limited, we apologize if they are sold out.

The maximum number of items that can be purchased is 3 per person.

The images in the merchandise list include items that are still under review, so they may differ from the actual products.

The maximum number of items that can be purchased is 3 per person. (Only blind items can be purchased up to 30 per person.)

The products listed may be out of stock depending on sales conditions.

The start of sales may be delayed due to various circumstances.

The release dates and delay information for products currently in preparation will be announced on the X-account “40th Anniversary Transformers Expo 2024 [Official].”

inquiry: CRAZY BUMP Inc.
yurikago@crazybump.co.jp”

“In order to ensure that everyone who comes to the event can enjoy themselves, we have a few requests. Please read the following precautions carefully before coming to the event.

Inquiries: Ticket Port 03-6327-3710 10:00-17:00 (weekdays only)”

Information regarding this exhibition may change without notice. Please be sure to check the latest information and precautions on the official website and X (formerly Twitter) before visiting.

When visiting, please follow these precautions and the instructions and guidance of staff. If you do not follow these precautions, you may be denied entry or asked to leave.

Events and business content may change depending on the social situation. In addition, operations may be canceled or changed in the event of natural disasters or equipment problems.

Even in the event of natural disasters and associated transportation problems, refunds will not be possible if the exhibition is held.

When it is crowded, we may restrict admission and distribute numbered tickets. Also, regarding photography, we may ask you to refrain from taking photos to protect the artworks and ensure safety. Thank you for your understanding.

Photography is only permitted in designated areas within the venue. Please refrain from using flash photography, selfie sticks, tripods, videography, and audio recording. When taking photographs, please be considerate of other customers and follow the instructions of staff.

Photos taken are for personal use only. You may post photos taken in the photography areas to social media, but please be careful not to include other visitors in the photos.

Please do not touch the exhibits, display cases, walls, etc.

Please set your mobile phone to silent mode and refrain from making calls inside the venue.

Eating, drinking and smoking are strictly prohibited inside the venue.

Staff may take photos and videos at the venue. Please note that the photos and images taken may be used for future event promotional materials.

There are no lockers available at the venue. Please take care of your own luggage when bringing it in. The WHAT MUSEUM lockers located next to the venue cannot be used.

Strollers and wheelchairs are permitted within the venue, but they cannot be checked in.

Wheelchair users and people with disabilities may be given priority entry at the discretion of staff.

There is no parking lot for visitors, so if you come by car, please use a nearby parking lot.

Arrival the day before your visit, including early morning arrivals or staying up all night, is strictly prohibited.

In case of rain, you may have to line up outside, so please prepare rain gear in advance.”

Source: hakabanogarou.jp